KEEPING UP WITH THE TRENDS
Unmatched education collides with memorable networking experiences
SUPERCHARGE YOUR STRATEGIES
Walkaway with actionable strategies to implement right away
BRAINSTORM WITH THE BRIGHTEST MINDS
Get educated and get connected with the people who matter most
POWER UP YOUR PROGRAMMATIC
Access the latest on commerce media, CTV, privacy, and more
JOIN US FOR THE FIRST EVER COMMERCE MEDIA SUMMIT AT PROGRAMMATIC I/O LAS VEGAS
Dedicated commerce media content you won’t find anywhere else.
The Commerce Media Summit adds a half day of exclusive content on Monday, May 20th. This summit is designed to address the latest challenges, trends and opportunities for all members of the commerce media ecosystem to connect, collaborate and innovate in this rapidly changing space. Opt to include the Commerce Media Summit day when you register for your Programmatic I/O Individual or Season Pass and be part of the conversation.
What to Expect at the Commerce Media Summit:
- Commerce media focused content, of course.
- Industry experts preparing you for the future of retail
- Extra networking via our mobile app and Meeting Hub.
12:00pm - 5:00pm
Commerce Media Summit*
Additional purchase necessary
5:30pm - 7:30pm
9:00am - 12:30pm
Sessions & Networking
12:30pm - 1:30pm
1:30pm - 5:00pm
5:00pm - 7:00pm
9:00am - 12:00pm
Sessions & Networking
12:00pm - 1:00pm
1:30pm - 5:00pm
5:00pm - 6:00pm
Closing Happy Hour
Monday - May 20, 2024
The State of Commerce Media*1:10pm – 1:25pm
As commerce media expands, what areas will see the most growth? Learn more about the state of commerce media and its biggest players, in this research presntation that will guide buyers and sellers who want to take advantage of its expansion.
Retail Media Marketer Presentation*1:50pm – 2:15pm
Marketers love brand recognition. But even the best-known CPG brand name will only get you so far when it comes to reaching new customers and new media. So how does a top CPG brand launch a new brand? Here to let you know.
Commerce Media Enters The Clean Room*2:50pm – 3:15pm
Retail media players hold sales data, and the value of that data will only increase when third-party cookies expire. Learn how data matching is being used to improve targeting and measurement, as creative use cases for data continue to be discovered.
How Retailers Are Stocking Their New Shelfspace: Advertising*3:15pm – 3:35pm
Retail chains, online platforms and practically any business with valuable audience data is on the Retail Media trend. But retail media has a long way to go to achieve its potential to be a large and profitable hub for online advertising. We bring together advertising leaders from across a range of data-rich retail media sellers.
Forging Retail Media Standards*3:50pm – 4:10pm
Retail media cannot be standardized. It's a mix of out-of-home placements, in-store audio and radio, paper and online coupons, search and programmatic units, affiliate marketing and more. But standards are coming, and soon. Those most involved with the cross-industry initiative are joining to discuss the need for standardization and what eventual standards will look like.
Defragmenting Retail Media*4:35pm – 4:55pm
Today, buying retail media is complex and unstandardized. With dozens of partners and many ways to buy, target and measure, retail media needs to simplify to unlock further growth. In this panel with key retail media players, they discuss what the industry needs to streamline as it charts its next phase of growth.
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*Sessions only available during the Commerce Media Summit. Additional purchase required.
GROUP RATES AND ADEXCHANGER MEMBER DISCOUNTS
Don’t go it alone, bring the whole team! Groups of 3 or more will receive 10% off the total registration fee. AdExchanger members are also eligible for exclusive discounts, click here to learn more. Note: Discounts cannot be combined. To get your unique member discount code, please contact Emily Rocca at [email protected].
For a limited time, get Season Pass tickets at the lowest rates available all year!
Season pass tickets give you access to both of AdExchanger’s Programmatic I/O events in 2024 for the lowest available rate. Your season pass gets you in to:
May 20-22, 2024
MGM Grand, Las Vegas, NV
September 24-25, 2024
Marriott Marquis, New York, NY
Season Pass Benefits
- Get More Education & Networking for Less $$ – Save over $400 off 2024 Loyalty rates with a Season Pass ticket.
- Register only 1X and you’re in for all of 2024.
- Flexibility – Can’t make both events? Your season pass ticket is transferrable to a colleague.
- Get free exclusive AdExchanger swag at each event.
*Season Passes are available to brands, agencies, and publishers only. Season Passes cannot be combined with any other discount.
Ask us about bulk Season Pass discounts. Email Emily Rocca at [email protected].
AdExchanger has secured a limited number of hotel rooms at the MGM Grand Las Vegas as a convenience to our Programmatic I/O attendees, sponsors, and speakers.
Discounted rates are based on availability for reservations made prior to April 26, 2024 when the room block closes. We encourage you to make your reservation soon as hotel rooms will sell out. Make your reservation here.